Sales Partner Portal

UX Design for a fixed-mobile-convergent Telco Sales Partner Portal

Task: User Interface Specification for an integrated Sales Partner Portal providing sales clerks with a comprehensive customer dashboard (mobile & fixed), sales processes and additional sales support.

My roles: UX Project Management; Research, Design & Evaluation; Alignment with Business & IT Units

Skills applied: User Research, UX Prototyping & Design, UI Specification, iterative UX Testing, Styleguide Development

User Interface Design & Specification

After merging the mobile and fixed line telco business units, the company needed to provide an integrated sales portal to their large, multi-channel sales organization. Therefore, user research in both domains helped conceptualize and design the User Experience for all relevant sales processes in a consistent way, while also adding an integration layer of an „integrated customer view“, supporting the business with cross-selling opportunities and providing integrated product sales assistance.

Styleguide Development

As the Sales Partner Portal platform was expected to grow and be functionally extended in the future, we also developed a design system consisting of a style guide and asset library to support UX design and development teams with a framework for future concept extensions, which was successfully used to add Value Added Services like e.g. TV to the sales portfolio and processes.

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